|BATTLE CREEK DOWNTOWN PARTNERSHIP STAFF
Communications & Events Manager
|BATTLE CREEK DOWNTOWN PARTNERSHIP MAILING ADDRESS
|115 W. Michigan Avenue|
Battle Creek, MI 49017
|The mission of the Battle Creek Downtown Partnership is to establish downtown Battle Creek as a vibrant, livable, urban center. While the downtown environ constantly changes, our vision and core values help us focus on creating a sustainable future.|
Create a popular destination with a great mix of boutiques, restaurants, arts, and attractions;
Offer a welcoming, safe, and vital downtown where people are open-minded and friendly and where the community nurtures its resources;
Maintain a prosperous, beautiful, and unique downtown that welcomes and attracts a diversity of people -- in terms of age, ethnicity, and religion; a downtown that is exciting, different, and visually appealing;
Committed to health and fitness because of its unique history in Battle Creek; and
Cultivate a highly entrepreneurial downtown where you'll find continuous growth --we're making new history everyday -- vital businesses, and high-tech, high-skilled, high-paid jobs.
Our Core Values
We believe that entertainment, art, and culture are key to the redevelopment of downtown.
We see the downtown as the epicenter for business, financial and governmental institutions.
We are committed to maintaining a safe, welcoming, and walkable environment.
We value our cultural history of health, and the presence of religion and education in the downtown.
Information provided herein will keep you informed on all the moving parts downtown as we focus on creating a vibrant, livable, urban center.
|2012-13 DOWNTOWN PARTNERSHIP WORK PLAN
|Goal: Establish Downtown Battle Creek as a vibrant, livable urban center|
Objective: Promote a vibrant, compatible, well connected mix of uses to increase the density and activity of the downtown area as well as increase jobs, residence and the tax base
Strategy: Recruit three businesses/venues that respond to the downtown market needs
Strategy: Continually look for areas to diversify and grow the Battle Creek Downtown Development Authority tax base
Strategy: Continue building upon public and private partnerships that supports downtown revitalization
Objective: Retain 100% of businesses within the Central Business District
Strategy: Create and implement a retention program for downtown businesses
Strategy: Coordinate with city and other service providers
Strategy: Coordinate state level participation where appropriate
Objective: Residential Development: Reduce upper level vacancies
Strategy: Advocate the development of upper story residential units
Strategy: Seek developers for BCU-owned properties
Objective: Enhance appearance of downtown buildings, streetscape, cleanliness, and landscaping
Strategy: Work with city code enforcement and public infrastructure maintenance teams
Strategy: Provide communication through various outlets to all parties impacted by streetscape construction to minimize disruption
Objective: Promote a new vision of downtown through communication, events programming and campaigns designed to engage downtown target market
Strategy: Introduce one (1) new event that meets the downtown market need
Strategy: Create benchmarking tool to measure effectiveness of programming
Strategy: Develop new marketing campaign for new vision of downtown